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Event Details
Branding as a Recession Remedy
  Date : 13-14 February 2012
Location : Abu Dhabi, UAE
Category : Workshop
Event Code : AD-BLP483

Event Description
Why You Need to be There?

Do you want to curb negative financial influences through the potential of your brand? Would you like to achieve maximum outreach with minimum investment? Are you willing to grow and protect your business via branding? VMAC's Branding as a Recession Remedy is an exclusive master class, offering you unexpected insights into the value of your brand and the ways to drive your marketing through sustainable brand development.


VMAC Business Group's Branding master class brings you comprehensive knowledge of::

The difference between added incentive and added value
What are the advantage and disadvantages of associating with a nation
How airlines and hospitality brands position themselves
Active and passive brand components and how to update and intensify your brand outreach
The different values of spending
Brand sustainability strategies and reinforcement techniques

What you will learn
to save unproductive expenditure on promoting products and services that are not properly branded
to create an adequate and correct brand message, which will appeal to your target consumers
to analyze the impact of brand influencers and use it to your marketing advantage
to position brands in order to ensure continuous growth
how to set up a brand R&D program

How you will benefit
Explore the capability of branding
Attract customers through brand specialness
Receive an opportunity to analyze your brand equity by a specialist and obtain an advice on its further development
You will discover that branding is the best way to grow and protect your business
Receive tools and templates that you can apply in your branding plan
Generate fresh and creative ideas about the further brand strategy and development

Branding as a Recession Remedy
"Applying Brand Power to Overcome Financial Downturn"


13 - 14 February 2012
Abu Dhabi, UAE
Event Code :AD-BLP483


For sponsorship and booking enquiries, please contact: info@vmacgroup.com

Please contact : marketing@vmacgroup.com to register or request for more information,